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Dave Schneider Feb 24, 2022 6:00:00 AM 3 min read

Product update I Features you will love

Valentine's Day may be over, but love is still in the air! We are courting you with a fresh product update: find dream prospects better via company location, size, and persona.

In short, lovely upgrades to data and filters in Ocean.io await you.

#1: Primary & Secondary Company Locations
Ocean.io now recognizes primary and secondary company locations! Search exclusively for headquarters, satellite locations, and so on — plus filter companies based on number of locations.
 
blog_product update (Feb 2022)_primary and secondary company locations
 
This feature is available on all plans!
 
#2: People Locations

Doing things like creating customer meetup lists, dropping in on nearby customers while out at a conference, etc. has never been easier! Now you can search for people based on their personal location.

blog_product update (Feb 2022)_people locations

By default, this feature is enabled for all users with access to people data.

#3: Location Count Filters

You can now filter searches by the number of locations the company has. So if the value of your products and services are impacted by location count (e.g. communications and conferencing tools like Slack or Zoom), your targeting will now be sharper than ever before!

 blog_product update (Feb 2022)_location count filters
 
By default, this feature is enabled for all users created within the last 1 year.
 
#4: Estimated Company Size (Bigger & Better)

You might have noticed more companies appearing in searches where you’ve filtered by employee number. That’s because Ocean.io’s AI can now estimate the number of employees in companies where that data isn’t available anywhere else — meaning fewer false positives, and more of the good stuff.

On top of this, the sizing brackets have been increased, so you can now search for companies by size from 10,000 to 100,000+.

This feature is available on all plans!

#5: Filter by Department Size

Want to build a list exclusively of companies that have HR departments of 10+ people? Now you can! With the new Department Size filters, you can target important but hard-to-find entities: for example, sales-heavy organisations versus marketing-heavy organizations.

blog_product update (Feb 2022)_filter by department size

By default, this feature is enabled for all users created within the last 1 year.

#6: Persona Builder

Buyer Personas are a cornerstone of good marketing, and you can now create and target them directly in Ocean.io to maximize your impact on the full buying committee.

blog_product update (Feb 2022)_persona builder

By default, this feature is enabled for all users with access to people data.

#7: US Data

For those of you with access to US data, you’ll notice a huge increase in data availability. We’ve 10x’d our coverage of companies in the US, and added nearly 16 million new contacts to go along with them — and we’re just getting started! In the coming months, Ocean.io will add millions of new businesses, many of which you won’t find anywhere else.

blog_product update (Feb 2022)_US data

Flood Your B2B Pipeline... Now

These awesome features are already live, so log in to your Ocean.io account to try them now! If these features aren’t part of your current plan, but your curiosity has been piqued, please do contact us here for more details.

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Dave Schneider

Director of Product Marketing